Greenwich Cheesy campaign wins Gold in the Araw Awards as the Best Integrated Campaign held at the advertising Congress in Subic in November 2009. Being the only food chain to win Gold, Greenwich bested other campaigns that came out in the past 2 years.
As one of the most highly-anticipated events in the Ad Congress which happens only every after 2 years, the Araw Awards has become the standard by which creative excellence in advertising is measured.
This year, the Araw Awards entries are not only judged by mere creativity, but also by insight and business results. Greenwich prevailed having all these 3 components. Many thanks to PublicisJimenez, Greenwich's Creative Agency, Universal McCann, Media Agency and Stratworks, PR Agency who are all big part of the Cheesy , sweet success.
Greenwich, the country’s largest and leading pizza chain won top honors at the recently held Tambuli Awards, the premier award-giving body that celebrates Integrated Marketing Communications Effectiveness in the country and the Asian region.
Delivering winning and innovative marketing strategies, Greenwich bagged the Best Established Product Brand Campaign award for its Overloaded Pizza 2008 Launch Campaign, and was conferred with the Best Insights and Strategic Thinking award for its “Discover Friendship. Discover Delicious.” campaign.
Greenwich marketing team with the prestigious awards, headed by Francis Flores, Greenwich Marketing Director (3rd from left) and the joint CEOs of Publicis JimenezBasic Bebot Ngo (2nd from left) and JR Ramos (5th from left).
